Chair Whimsy X France Valentine Collaboration

This is very fun!! Wendy of Chair Whimsy first told me about the collaboration back in November when we were on a retreat for puppeteers we both were at, and I *knew* it was going to be great. One of Wendy’s favorite design houses is France Valentine (the red dress she wore in our first shoot is from FV!) for her famous chair set.

So in true Wendy fashion, she wants to take her audience along for the ride- The Wendy people love her brand and lifestyle, so this is a fun way to celebrate the unique opportunity Wendy has with a designer, while adding to her existing library. of brand image.

We started in his studio to document the manufacturing process, then we moved to a local manor to photograph the chairs used. We had three separate scenes set up to give Wendy as much variety as possible – dinner en blanc, dining room setup and breakfast nook. We finished with some portraits featuring Wendy’s VW Bug, which she has specially wrapped to showcase work from artist Carrie Schmitt, local to the Austin area.

It was hard to keep it under wraps until the Spring 2022 FV collection launched, but we did, and I’m excited to see how Wendy’s uses these photos for its brand.

Enjoy some of my favorites from my second shoot with Chair Whimsy! You can shop Wendy chairs here!

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