It’s here! It’s here! Wendy Conklin’s gorgeous new book, Life Whimsy, is out and I can finally show you all what she’s been working on for the past year (+)!
Wendy and I have been working together on her brand visuals since 2021, and the first time she mentioned wanting to write her own book, I KNEW it would be joy in paper form. This book focuses on how to think, play, and work more creatively, and is a *perfect* representation of the brand he has built over the years. I find myself always inspired every time I browse through his pages (and I’ve seen them ENOUGH a few times now)!
This book combines photos from all three of Wendy’s shoots – her first full-day session in September 2021, a half-day session to document her collaboration with Frances Valentine, and then a book-only full-day shoot in September 2022 where we worked. with laser precision to fill in the gaps left for the book. And the results are BEAUTIFUL! It’s really fun to see how many of our photos she can use!
I love the variety of photos she has to pull from – flat lays, image processing, tool photos, portraits, visual storytelling, SO MANY OPTIONS!
This is one of my favorites, since the end of their third shoot last Fall! I’ll blog the images next week and tell the story behind the frame- I’m SO GLAD that this photo gets its own moment as a full page!
and then there’s…
Launch Party!
Because why launch your own book when you CAN invite 200+ friends to join in on the fun?
Wendy made this launch an immersive experience, and I’m so grateful to be there to capture it all! Audiences come to her Round Rock, Texas home from near (like, across the street) and far (someone flew in from Spain!) to celebrate the new book, visit Wendy’s colorful home, and meet the woman of the day herself!
In true Wendy style very funny. Frozen frostes and margaritas to share, charcuterie cups, cupcake trucks (why isn’t this in DC??), and more. Enjoy some of the highlights from the best *party* I’ve attended all year!
Oh… and while you’re scrolling, don’t miss out traditional clothes Wendy booked a party from my girlfriend Katherine Bignon! It’s a mood all by itself, and so perfect Wendy. I couldn’t imagine a more perfect skirt for this occasion!